How do I set up ‘Traffic rules’ for Leadfeeder?

The Leadfeeder Traffic rules will control all of the traffic that the Leadfeeder Tracker captures and processes on your site! With great power comes great responsibility! Be sure you input these rules carefully, and that your team does the same. If you need any help, our support team is always happy to help via the chat in the app or at support@leadfeeder.com

All of your Traffic rules can be found under your Company Settings.

  • Navigate to your settings from the upper-right dropdown menu.
  • Click the 'Company' tab and then 'Leadfeeder Tracker'
  • Here you will see your Tracker Script and websites. Click on 'Edit Traffic rules' for the chosen website.
  • Now you will see the Tracker traffic rules. You can also navigate straight to this section if needed by selecting the 'Website' tab, then 'Tracker traffic rules'.

Hostname rules:

Hostname rules are the first seen by Leadfeeder. These are set automatically when you sign up, however, if they need to be modified due to a change in your site, or issues they can be. If there is no trouble, we recommend leaving them alone. 😀

  • The example above shows Tracker only seeing visits from help.leadfeeder.com, app.leadfeeder.com, and www.leadfeeder.com
  • To add a hostname to Tracker type the name in the field and click save.
  • To remove a hostname from Tracker use the remove button.
  • Hostnames can only be Included - be sure to list all hostnames you are tracking.
  • Hostnames typically shouldn't include https:// or http://. They should only include www if it is a direct part of your URL seen in your browser.  For example, the correct hostname for https://www.leadfeeder.com/ is www.leadfeeder.com and for https://leadfeeder.com/ is leadfeeder.com. 
  • Remember updates to traffic rules may impact your leads.

Country Rules:

Country rules define what visits you want Leadfeeder to identify based on their country. You would set these if you only wanted to see visits from specific countries, or if you wanted to eliminate visits from certain countries.

  • Navigate to traffic rules as shown in the steps above and click 'Edit traffic rules'
  • Country Rules are located under Hostname Rules.
  • To include specific countries select 'include' and list each country desired from the drop-down and save.
  • Each country must be selected and saved individually.
  • In the image below ONLY Leads from Finland and The United States of America will be identified.
  • To exclude specific countries select 'exclude' and list each country desired from the drop-down and save.
  • Each country must be selected and saved individually.
  • In the image below ALL visits EXCEPT from Hong Kong and Aruba will be identified.
  • If you include multiple countries, the filters work with an OR rule. For example, allow visits from Finland OR The United States of America.
  • If you exclude multiple countries the filters work with an AND rule. For example, do not allow visits from Aruba AND do not allow visits from Hong Kong.

Page URL rules:

Page URL rules define what visits you want Leadfeeder to see based on the page URLs that were visited. You would set these if you only wanted to see visits that went to specific URLs, or if you wanted to eliminate visits to specific URLs.

  • Navigate to traffic rules as shown in the steps above and click 'Edit traffic rules'
  • Page URL Rules are located under Country Rules.
  • To include only visits that went to specific page URLs select 'include' and list each URL. Pay careful attention to the format and the rule string tips.
  • Each URL must be entered and saved individually.
  • In the image below ONLY visits that went to https://www.leadfeeder.com/blog, any Leadfeeder page that contained /product, or our /pricing page would be shown.
  • To exclude visits to a specific page URL select 'exclude' and list each URL. Pay careful attention to the format and the rule string tips.
  • In the image below ONLY visits except those that contains /login or /partners would be shown.
  • Page URLs may only be included or excluded. 
  • If you include multiple page paths, the filters work with an OR rule. For example, show visits to /blog, /product, or /pricing pages.
  • If you exclude multiple page paths the filters work with an AND rule. For example, only show visits that are not to /login, and /partners pages.

Traffic rules can have a significant impact on how Leadfeeder collects and identifies leads. They can also be a bit tricky to set up. In order to make sure there aren't any accidents only Admin users can modify Hostname and Country rules. If you want to change Page URL rules reach out, Leadfeeder will help with that!

As with everything else - if you have questions please reach out to support via live chat or email support@leadfeeder.com

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