The Leadfeeder Traffic filtering rules will control all of the traffic that the Leadfeeder Tracker captures and processes on your site! With great power comes great responsibility! Be sure you input these rules carefully, and that your team does the same. If you need any help, our support team is always happy to help via the chat in the app or at support@leadfeeder.com.
Here's how to check, define, and edit your Leadfeeder Tracker Traffic rules:
STEP 1: Navigate to your settings from the upper-right dropdown menu by clicking Settings.
STEP 2: Click the Company tab and then Leadfeeder Tracker.
Here you will see your Tracker's status, on the tab Tracker script you can find the script, and via tab Advanced settings you can, for example, enable IP anonymization.
To edit traffic rules of wanted account, click on Edit Traffic rules for the chosen website.
STEP 3: Now you will see the Traffic filtering rules of the selected account. There are three tabs: Hostname rules, Country rules, and Page URL rules. Next, we explain what can be done on each tab and how they affect the data coming to your Leadfeeder account.
Hostname rules
Hostname rules are the first seen by Leadfeeder. These are set automatically when you sign up. However, if they need to be modified due to a change in your site, or issues they can be. If there is no trouble, we recommend leaving them alone.
If you add the Leadfeeder Tracker script to a new domain, you need to select the hostname to be included under the wanted Leadfeeder account.
The example above shows the Leadfeeder Tracker script tracking www.leadfeeder.com, app.leadfeeder.com, buy.leadfeeder.com, and integrations.leadfeeder.com. Nevertheless, that account gets leads only from included hostnames: www.leadfeeder.com and app.leadfeeder.com
NOTE: If you want to track, for example, PDF download clicks on your website, add also the domain of the PDF as a hostname. You can then create a custom feed with "Page URL includes PDF" and see which companies have downloaded the file. Please read more here.
Also, please remember that we can't add IP addresses (the numbered part of the URL) into hostnames rules, only hostnames/domain names in words.
Country Rules
Country rules define what visits you want Leadfeeder to identify based on their country. You would set these if you only wanted to see visits from specific countries, or if you wanted to eliminate visits from certain countries.
NOTE: The filters apply to the location of the visitor and not the location of the business. It may happen that you still see a lead location from one of your filtered countries if the visit occurs from outside that country but we detect that the nearest verified office is in the filtered country. Use a custom feed filter to filter leads by the visitor’s location.
To include specific countries select Include only and list each country desired from the drop-down and save. Each country must be selected and saved individually. If you include multiple countries, the filters work with an OR rule. For example, allow visits from Finland OR The United States of America.
For example, in the image above only leads from the United States of America, the United Kingdom, and the Czech Republic will be identified and shown in this Leadfeeder account.
To exclude specific countries select Exclude and list each country desired from the drop-down and save. Each country must be selected and saved individually. If you exclude multiple countries the filters work with an AND rule. For example, do not allow visits from Aruba AND do not allow visits from Hong Kong.
NOTE: Only max 100 countries can be defined as a country rule.
Page URL rules
NOTE: To your convenience, only our Support team can include or exclude a new Page URL rule and edit existing rules. You can contact support at support@leadfeeder.com or via the chat in the app.
Page URL rules define what visits you want Leadfeeder to see based on the page URLs that were visited. You would set these if you only wanted to see visits that went to specific URLs, or if you wanted to eliminate visits to specific URLs.
When including only visits that went to specific page URLs, we select Include and list each URL. Pay careful attention to the format and the rule string tips. Each URL must be entered and saved individually. When including multiple page paths, the filters work with an OR rule. For example, show visits to /blog, /product, or /pricing pages.
In the image above only visits that went to https://www.leadfeeder.com/blog or any Leadfeeder page that contained /product would be shown. In the example above, for example, www.leadfeeder.com/pricing/ URL would not be included.
When excluding visits to a specific page URL, we select Exclude and list each URL. Pay careful attention to the format and the rule string tips. If multiple page paths will be excluded, the filters work with an AND rule. For example, only show visits that are not to /login, and /partners pages. Please notice that only the listed page view is excluded, not the entire visit if the visitor visits also included URLs.
In the image above only visits except those that contain /blog/ or /sign_in would be shown.
Traffic rules can have a significant impact on how Leadfeeder collects and identifies leads. They can also be a bit tricky to set up. In order to make sure there aren't any accidents, only Admin users can modify Hostname and Country rules. If you want to change Page URL rules reach out, Leadfeeder will help with that!
As with everything else - if you have questions please reach out to support via live chat or email support@leadfeeder.com
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