The LinkedIn integration allows you to connect your LinkedIn Ads account to Leadfeeder. Once connected, you can use your Lists to create LinkedIn audiences based on your target companies.
When companies are added to or removed from a List, Leadfeeder pushes those changes to LinkedIn, where they are matched against LinkedIn company data to build and update the audience.
Before you start
Make sure you have:
A LinkedIn account with access to Campaign Manager
Permission to manage audiences in a LinkedIn Ad Account
Access to Leadfeeder with permission to manage integrations
You must have the appropriate permissions in LinkedIn Campaign Manager.
At minimum, your user should be an Account Manager or Admin of the LinkedIn Ad Account you want to connect.
Connect LinkedIn
Go to Settings in Leadfeeder
Open Integrations
Find LinkedIn
Click Connect
Sign in to your LinkedIn account
Accept the requested permissions
During this step, Leadfeeder will request permission to:
Read data from your LinkedIn Ad Accounts
Create and update Matched Audiences used for syncing Lists
Leadfeeder uses these permissions only to:
Send company data from your Lists to LinkedIn
Push updates when your Lists change
LinkedIn then matches the provided company data against its own database to build and update the Matched Audience.
No other data in your LinkedIn account is modified.
After connecting, Leadfeeder will fetch the LinkedIn Ad Accounts available to your user.
Next steps
After connecting to LinkedIn, you can proceed to syncing your Lists with LinkedIn audiences.
You will be asked to select a LinkedIn Ad Account when setting up the sync.
Reconnect LinkedIn
If your LinkedIn connection is not working as expected, you may need to reconnect your account.
This can happen if:
Your connection has expired
Your LinkedIn permissions have changed
You no longer have access to the selected Ad Account
The integration was disconnected
To reconnect:
Go to Settings → Integrations
Find LinkedIn
Click Reconnect
Sign in to your LinkedIn account
Confirm the requested permissions
Reconnecting restores access and allows Leadfeeder to continue sending updates to LinkedIn.
Disconnect LinkedIn
To remove the integration:
Go to Settings → Integrations
Find LinkedIn
Click Disconnect
Disconnecting will stop any active syncing between Leadfeeder and LinkedIn audiences.
Any existing LinkedIn audiences will remain in their current state and will no longer be updated by Leadfeeder.
Notes
You must connect LinkedIn before syncing Lists to audiences
This is a one-way integration from Leadfeeder to LinkedIn
Changes in your Lists (adding or removing companies) are pushed to LinkedIn to update the corresponding audience
Your LinkedIn account must have access to at least one Ad Account
Permissions are managed in LinkedIn Campaign Manager
If access to an Ad Account is removed, it will no longer be available in Leadfeeder
Next steps
After connecting LinkedIn, you can proceed to syncing your Lists with LinkedIn audiences.
During this process, you will:
Choose a LinkedIn Ad Account
Select a Leadfeeder List
Create a new LinkedIn audience to be synced with the selected List.
For more information, see Sync Lists with LinkedIn Audiences.
Questions, comments, feedback? Please let us know by contacting our support team via the chat or by sending us an email at support@leadfeeder.com.