Referrer spam is a widespread problem for Google Analytics accounts.

In Leadfeeder we block referrer spam so it doesn't skew your data.

To find referrer spam in your Google Analytics you should:

Step 1: Navigate to Referral Traffic in Google Analytics

Step 2: Filter by bounce rate, looking for referrers with a 100% or 0% bounce rate and 10 or more sessions. Most likely they are spam referrers.

Step 3: Make a copy of spam referrers and if you're not sure then search online with the referrer name and "referrer spam".

Step 4: When you have identified referrer spam then follow the steps in our article to remove it from your Google Analytics.

Did this answer your question?