When you start off with Leadfeeder you are connecting a Google Analytics View to Leadfeeder.
Typically people connect a Google Analytics View that is tracking all website traffic, but if you’ve got a website that is both B2B and B2C, or you're not interested in traffic from every country then you could consider being a bit selective about the View you connect to Leadfeeder in order to get more relevant data.
- You're a B2C company with web pages for corporate partnerships and you only want to track these 'for-companies' pages.
- You sell to companies and individuals and you are using Leadfeeder to track companies.
- Your business is only interested in selling to companies in the United States and the United Kingdom.
Read here how to create a new Google Analytics view and add it to Leadfeeder.