What is changing?
Feature names
Some features are being renamed to better align with the new brand and upcoming product improvements. The functionality behind each of these remains the same for now:
Leadfeeder will become Web Visitors
Promote will become Campaigns
Leadfeeder API will become Legacy Leadfeeder API
Dealfront API will become Leadfeeder API
Login URL
After the rebrand, you will log in via leadfeeder.com. Your account, data, and settings remain the same, only the URL is changing.
If you use a password manager, you may need to update your saved login URL.
Email communications
Going forward, emails from our team will come from @leadfeeder.com addresses instead of @dealfront.com. To make sure you continue receiving product updates and support emails, we recommend adding @leadfeeder.com to your allowlist.
What is not changing?
Your plan, features, and pricing remain the same.
Your existing contract remains valid. You do not need to re-sign anything.
Your legal contracting entity stays the same.
All your saved filters, lists, feeds, workflows, and settings will continue to work as they do today.
Your integrations will continue to work without interruption. If any changes are required in the future, we will let you know in advance.
Your existing username and password will continue to work.
Your billing details and invoice descriptors remain the same.
Your Customer Success Manager and support channels remain the same.
APIs. No action is required at this time. If any API endpoints or documentation change in the future, we will communicate this in advance with clear guidance.
There are no changes to data hosting, residency, or our security and data protection standards.
Frequently asked questions
Do I need to do anything?
When you next log in, use leadfeeder.com instead of dealfront.com. If you use a password manager, update the saved login URL. No other action is needed.
Will I lose any features or functionality?
No. No functionality is being removed as part of this change. We are continuing to develop the platform to help you act on intent signals, prioritise the right accounts, and turn engagement into pipeline.
Is the company changing?
No. The company, team, and platform remain the same. Leadfeeder is the new name for the brand going forward.
I am an admin, do I need to update anything for my team?
No action is required. If anything changes that affects user management or permissions, we will contact administrators directly.
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Questions, comments, feedback? Please let us know by contacting our support team via the chat or by sending us an email at support@leadfeeder.com.